testimonial advertisement

testimonial advertisement
An advertisement that makes use of the implied or explicit patronage of a product by a well-known person or organization.

Big dictionary of business and management. 2014.

Игры ⚽ Нужно решить контрольную?

Look at other dictionaries:

  • testimonial — tes‧ti‧mo‧ni‧al [ˌtestˈməʊniəl ǁ ˈmoʊ ] noun [countable] 1. MARKETING a statement about the quality or value of a product, especially one made by a respected or famous person as part of an advertisement: • The ads feature testimonials from car… …   Financial and business terms

  • John B. Watson — John Broadus Watson (January 9, 1878 ndash;September 25, 1958) was an American psychologist who established the psychological school of behaviorism, after doing research on animal behavior. He also conducted the controversial Little Albert… …   Wikipedia

  • РЕКОМЕНДАТЕЛЬНОЕ ОБЪЯВЛЕНИЕ — (testimonial advertisement) Объявление, которое содержит скрытую или открытую характеристику продукта, данную каким либо хорошо известным человеком или организацией. Бизнес. Толковый словарь. М.: ИНФРА М , Издательство Весь Мир . Грэхэм Бетс,… …   Словарь бизнес-терминов

  • Propaganda — This article is about the form of communication. For other uses, see Propaganda (disambiguation). French Military Propaganda postcard showing a caricature of Kaiser Wilhelm II biting the world (c. 1915) …   Wikipedia

  • Anexo:Falsos amigos — Los falsos amigos son palabras que, a pesar de tener significados diferentes, pueden escribirse o pronunciarse de una manera similar en dos o más idiomas. Lo anterior puede deberse tanto a distintas etimologías como a un cambio en el significado… …   Wikipedia Español

  • Bangladesh Marine Fisheries Academy — (BMFA) is the only national profession oriented government training institution of Bangladesh, established in 1973 to prepare and train those cadets who are willing to make their career in the fishing sector and other related maritime industries …   Wikipedia

  • Rajuk Uttara Model School & College — Not far from the capital city of Dhaka, Bangladesh but away from the rumbling and humbling of city life, the RAJUK Uttara Model School and College stands on Dhaka Mymensingh Road (Asian Highway) close to Azampur bus stand. It is situated in the… …   Wikipedia

  • Ferrero Rocher — are spherical chocolate sweets made by Ferrero SpA.The sweets consist of a whole roasted hazelnut encased in a thin wafer shell filled with nutella/hazelnut cream and covered in milk chocolate and chopped hazelnuts. The sweets contain… …   Wikipedia

  • Mutual Broadcasting System — Type Cooperative radio network (1934–52); corporate controlled radio network (1952–99) …   Wikipedia

  • List of Arrested Development characters — From left to right: Gob, George, Lindsay, Tobias, Michael, Lucille, George Michael, Maeby, and Buster The following is a list of the characters from the Fox television comedy series Arrested Development. The main characters are made up of the… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”